Privacy Policy
Last updated: February 25, 2026
GutterForge ("we," "us," or "our") operates the website gutterforge.com and provides gutter protection services in Southern Wisconsin and Northern Illinois. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.
Please read this policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
Information We Collect
We may collect the following types of information:
Personal Information You Provide
- Name, email address, and phone number when you fill out a contact or estimate form
- Home address when you request an on-site estimate
- Payment information when you pay for services (processed securely by our payment processor)
- Any other information you voluntarily provide in messages or communications with us
Information Collected Automatically
- IP address, browser type, and operating system
- Pages visited, time spent on pages, and referring URLs
- Device information (screen size, device type)
- Cookies and similar tracking technologies (see Cookies section below)
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and schedule estimates
- Provide, maintain, and improve our gutter protection services
- Process transactions and send related information (confirmations, invoices)
- Send you marketing communications, if you have opted in (you may opt out at any time)
- Analyze website usage to improve our site and user experience
- Comply with legal obligations and protect our rights
Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience on our website. Cookies are small data files stored on your device.
- Essential cookies: Required for the website to function properly (e.g., form submissions)
- Analytics cookies: Help us understand how visitors interact with our website (e.g., Google Analytics)
- Marketing cookies: Used to deliver relevant advertisements and track campaign effectiveness
You can control cookies through your browser settings. Disabling cookies may affect some functionality of our website.
Third-Party Services
We may share your information with the following types of third parties:
- Service providers: Companies that help us operate our business (e.g., payment processors, CRM systems, email marketing platforms)
- Analytics providers: Services like Google Analytics that help us understand website usage
- Financing partners: If you apply for financing, your information is shared with our lending partners to process your application
We do not sell your personal information to third parties. We only share information as described in this policy or with your consent.
Data Security
We use reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to protecting your data to the best of our ability.
Your Rights
You have the right to:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information, subject to legal obligations
- Opt out: Unsubscribe from marketing communications at any time
To exercise any of these rights, contact us using the information below.
Children's Privacy
Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will promptly delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
Contact Us
If you have questions or concerns about this Privacy Policy, contact us at: